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Franchise Engagement

Report Category 14 without chasing every franchise

Your franchises are your biggest Scope 3 source, and your biggest blind spot. Get primary data from franchisees, fill gaps with defensible estimates, and report Category 14 with confidence.

Get full Category 14 coverage this year

Get primary footprint data from franchises with bulk requests and guided calculators
Add sustainability performance to tough procurement conversations
Fill coverage gaps with GHG Protocol‑compliant estimates
Major brands funnel billions toward PCF-verified suppliers
Report Category 14 figures without waiting years for full franchise engagement
AI handles the work that used to take months of human effort
Identify emission hotspots across locations, regions, and formats to target reduction efforts
AI handles the work that used to take months of human effort

Report franchise emissions faster

BULK FRANCHISE DATA REQUESTS
Engage your entire network at scale
Request corporate footprints directly from franchisees with bulk invitations to your entire network. Track who's responded and follow up with those who haven't – all in platform.
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CORPORATE FOOTPRINT INTEGRATION
Faster reporting cycles without manual consolidation
Franchise emissions integrate directly into your corporate footprint as you gather franchise data. No manual outreach, spreadsheet consolidation, or custom calculations.
METHODOLOGY DOCUMENTATION
Generate methodology  documentation automatically
No more writing methodology reports from scratch. Generate submission-ready PDFs in a few clicks. GHG Protocol aligned and ready for SBTi submission or auditor review.
HISTORICAL BASELINE UPLOAD
Track targets against any baseline year
Import legacy emissions data so your targets track progress across time, even if you've only recently started using Altruistiq.

Report your entire franchise network now

GHG PROTOCOL-COMPLIANT ESTIMATION
Don't let non-responders block your reporting
Get a complete Category 14 figure covering 100% of franchise locations – even if only 30% have shared data. Use primary data where you have it, fill gaps with compliant estimates. Slow responders don't block you.
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YEAR ON YEAR IMPROVEMENT
Replace estimates with primary data over time
As more franchisees respond in Year 2 and 3, swap estimates for actual footprints. Improve coverage without rebuilding your reporting process.
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AUDIT TRAIL
See exactly what's measured vs. estimated
Every calculation shows its source – primary data or estimate. Track your primary data percentage automatically. Show auditors exactly how gaps were filled and which methodology you applied.
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Pinpoint reduction opportunities across your franchise network

FRANCHISE ANALYTICS
Find your highest-impact franchises
Pre-built dashboards show your highest emitters, trends, and breakdowns by region, format, or cohort. Drill into any figure to see contributing franchises or root causes. Create custom cohorts and filter to target action.
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BEST PRACTICE BENCHMARKING
Turn top performers into a playbook
Compare performance across your network to identify best practices worth scaling and outliers that need support.
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REPORTING PLANNING
Turn franchise data into targeted interventions
Design targeted interventions, like refrigerant programmes, lighting upgrades, or renewable energy initiatives. Focus resources on your highest impact franchises instead of spreading them thin.
Read more about Evie

Drive franchise response rates

FRANCHISEE-FRIENDLY TOOLS
From zero data to shared footprint in days
Each franchisee gets a free Altruistiq Starter account with a guided calculator that walks them through Scope 1, 2, and 3 step-by-step. Franchisees can complete and share data in days, not weeks of back-and-forth.
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SECURITY & DATA CONTROL
Franchisees control what they share
Franchisees get enterprise-grade security with full control over their data. Their operational information stays in their account, they decide what to share and when.
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IN-APP SUPPORT
Answer franchisee questions without overwhelming your team
Franchisees can ask questions and get help directly in the platform. Reduce support burden on your side while giving franchisees the guidance they need.
Read more about Evie
40% of top global QSR players
​​work with Altruistiq for franchise engagement
70,000+ global franchise locations
represented by brands using our platform
30,000+ locations
with programmes run by Altruistiq
ISO27001
Compliant
RELATED ALTRUISTIQ CAPABILITIES

From supplier engagement to
procurement decisions

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SUPPLIER DATA COLLECTION

Gather supplier
PCFs at scale

Collect existing supplier PCFs, or suppliers can calculate from scratch in the platform. Our services team manages engagement programmes and supports strategic suppliers.
Explore Supply Chain Services
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DATA MANAGEMENT

Control what goes into your calculations

Every supplier submission receives an accuracy score. Review scores to decide which data meets your quality threshold. We recommend minimum standards and suggest what to include.
Explore Data Management
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ANALYTICS

Model the impact of sourcing decisions

Supplier PCFs link automatically to purchases. Model sourcing scenarios to see the emissions and cost impact before you commit. Make procurement decisions with carbon in view.
Explore Analytics
case studies

Altruistiq customers are shaping business decisions with climate data

“There’s been so much joy for me in being able to visually tell a story through the data. I think for me it’s about being able to communicate impact in a way that anyone can understand.”
63%
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1.8x
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900k+
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Emma Detain
Sustainability Manager @ Huel
Read the full story
Woman with auburn hair wearing a blue striped shirt and white skirt sitting on a light gray couch in a warmly lit modern room.
“There’s been so much joy for me in being able to visually tell a story through the data. I think for me it’s about being able to communicate impact in a way that anyone can understand.”
63%
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1.8x
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900k+
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Elliot Baird
Impact Analyst @ GrowUp Farms
Read the full story
"We need to have better information to decision makers in the organisation, faster and more reliably, in order to make sure we're driving the kind of change we need to see."
63%
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1.8x
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900k+
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David Spitzley
Director of Impact Measurement @ Starbucks
Learn more
Man in black shirt gesturing while speaking in front of a bookshelf with books and plants.
"We need to calculate our footprint and measure our impact in a way that is robust, auditable, and at a very large scale."
63%
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1.8x
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900k+
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Toby Booth
Impact Measurement Lead @ Starbucks
Read the full story
“Having better quality data and being more accurate in our analysis allows us to support better decision making. Altruistiq has really enabled that.”
63%
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1.8x
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900k+
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Renato Rodríguez
Technical Manager & Group Sustainability Lead @ Sugal Group
Read the full story
“Having better quality data and being more accurate in our analysis allows us to support better decision making. Altruistiq has really enabled that.”
63%
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1.8x
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900k+
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Alun Lewis
Head of Sustainability @ Meadow Foods
Read the full story
"We're bringing more people across the business into using the platform... that enables them to make smarter decisions that are better for the environment."
63%
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1.8x
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900k+
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Steff Kulis
Head of ESG Digital Transformation @ Kraft Heinz
Read the full story
Side profile of a woman with long red hair and glasses wearing a navy blue floral top, standing indoors near shelves with a globe and scales.
“We're seeing analysis like we've never seen before with the Altruistiq platform. I can actually see the bottle of ketchup and the impact broken down into components. It's completely new information that used to take months to collect.”
63%
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1.8x
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900k+
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Vita Jarolimkova
Head of Sustainability @ Stuart
Read the full story
Pricing

Modular pricing that scales with your franchise network

Start with franchise engagement for priority regions or formats. Expand to full network coverage as you demonstrate value. Add analytics capabilities when ready to move from reporting to reduction.

Pay per module. Scale investment with programme maturity. 
Talk to sales about pricing
USE CASES

Explore other use cases

Improve Scope 3 Accuracy

PCF data reveals which suppliers drive your product emissions. Focus reduction efforts and supplier engagement where they'll have the biggest impact on your carbon footprint.
Learn more

CSRD & Regulatory Reporting

Use PCF calculations to identify reduction opportunities during product development. Lower emissions and lower costs by optimising ingredients, packaging, and sourcing decisions before launch.
Learn more

Decabonisation Planning

Transform PCF calculations into consumer-facing carbon labels. Build brand value, command green premiums, and differentiate on shelf with verified sustainability credentials.
Learn more

See exactly which franchises drive your footprint

Stop treating franchises as a Scope 3 blind spot. Get complete Category 14 coverage, identify your highest-impact locations, and target reduction efforts where they'll make the most impact.

FAQs

What is Category 14 in Scope 3 reporting?

Category 14 covers emissions from franchises operating under your brand. For franchise-heavy businesses, it's often one of the largest Scope 3 categories – and one of the hardest to measure because you don't control franchise operations directly.

What if my franchisees don't respond to data requests?

You're not blocked. Use primary data from franchisees who do respond, then fill gaps with GHG Protocol-compliant estimates. You can report complete Category 14 figures even with partial response rates, and improve data quality over time as more franchisees engage.

How do you estimate emissions for non-responding franchisees?

We extrapolate from the primary data you've collected, applying GHG Protocol-compliant methodology adjusted for factors like franchise size, region, and format. Every figure is tagged as primary data or estimate, so you can show auditors exactly how gaps were filled.

How long does it take franchisees to complete their footprint?

Franchisees get a guided calculator that walks them through Scope 1, 2, and 3 step-by-step. Most can complete and share their data in days.

How long does it take franchisees to complete their footprint?

Yes. Multi-entity consolidation, multi-country operations across 150+ countries, multi-currency reporting, and enterprise access controls are all handled in a single implementation. Different teams see their data; leadership sees the consolidated view; auditors get the full trail.

Is franchisee data secure?

Yes. The platform is ISO27001 certified. Franchisees have full control over their data – their operational information stays in their account, and they decide what to share and when.

Can I see which franchisees are high or low emitters?

Yes. Analytics let you compare performance across your network by location, region, format, or custom cohorts. Identify outliers, find best practices worth scaling, and target interventions where they'll have the most impact.

Can I run reduction programmes based on franchise data?

Yes. Once you can see hotspots by location, region, or activity type, you can design targeted interventions – like refrigerant programmes, lighting upgrades, or renewable energy initiatives – and deploy resources to high-impact franchises.

What about data security?

SOC-2 certified. ISO27001 compliant. Your data never leaves your secure instance with Evie AI.

  • Push-based data transfer (more secure – you control what we receive)
  • Your data security is non-negotiable
  • Row-by-row audit trail for full transparency
  • AWS-powered infrastructure
  • SSO ready for enterprise access control

With Evie, your data stays in your secure instance, it’s never sent externally for AI processing. You have complete control.

What about data security?

SOC-2 certified. ISO27001 compliant. Your data never leaves your secure instance with Evie AI.

  • Push-based data transfer (more secure – you control what we receive)
  • Your data security is non-negotiable
  • Row-by-row audit trail for full transparency
  • AWS-powered infrastructure
  • SSO ready for enterprise access control

With Evie, your data stays in your secure instance, it’s never sent externally for AI processing. You have complete control.